Beverage Industry, Beverage Equipment, Drink Industry, Beverage …
WEBSpirits packaging innovation: Standout designs of 2024. Sleek, sophisticated and stylish: We take a look at some of the standout spirits packaging launches of the year so far. PepsiCo’s water stewardship includes converting steam from frying potato chips into drinkable water. When PepsiCo recently surpassed its goal of 25% improvement in ...
Always Coca-Cola: Coca-Cola tops soft drinks brand rankings
WEBAug 20, 2021 · Coca-Cola remains the world’s most valuable soft drink brand, although Red Bull and Dr Pepper are the fastest growers, according to rankings from Brand Finance. The brand retains the title of world’s most valuable and strongest soft drink brand, with a brand value of $33.2bn – almost double that of second place Pepsi at $18.4bn.
Corona crowned the world’s most valuable beer brand
WEBJun 2, 2021 · Defying an unfortunate name association, Corona has come out on top as the world’s most valuable beer brand, according to Brand Finance’s 2021 rankings. While it was hit by a drop in brand value, Corona remains the world’s most valuable beer brand. Belgian beer brand Michelob is the fastest growing brand, posting 39% growth in brand value.
Pepsi rebrand goes global: seeking to attract younger digital …
WEBJan 16, 2024 · Pic: Britvic/PepsiCo. Having unveiled a new logo and visual identity system in the US last year, Pepsi is now rolling out its new look globally in a bid to appeal to younger consumers and help ‘shake up the cola category’. In the UK - where the rebrand will go live in the spring - the new design showcases a bold typeface, signature pulse ...
PepsiCo speeds new functional drink Driftwell to market
WEBSep 17, 2020 · Driftwell will be available nationwide across the US starting in December. A 10 pack online will have a suggested retail price of $17.99. A launch on retail shelves is set to follow in select markets at the beginning of 2021. PepsiCo is launching Driftwell: a functional beverage containing L-theanine to promote relaxation.
Coca-Cola to launch soda sweetened solely by stevia
WEBNov 20, 2017 · Coca-Cola Stevia No Sugar, however, will be sweetened with stevia alone. Beverage launches using stevia have been outpacing food introductions using the plant-based sweetener (161% vs. 57%) for the past 5 years. Coca-Cola previously launched Coca-Cola Life, sweetened with a combination of stevia and cane sugar, and containing 60 calories per can.
Coca-Cola launches reformulated Coca-Cola Zero Sugar in the US
WEBJul 13, 2021 · Coca-Cola Zero Sugar is a zero calorie and zero sugar alternative to Coca-Cola, with the aim of mirroring its taste as closely as possible (distinct from Diet Coke, which is positioned around a ‘lighter taste’). Zero Sugar was launched in 2005 and reformulated in 2017 to align the taste closer to Coca-Cola; with the new recipe aiming to ...
Corona launches Sunbrew 0.0%: a non-alcoholic beer with vitamin D
WEBJan 5, 2022 · The brand will debut in Canada this month: followed by the UK later this year and then other key markets in Europe, South America and Asia. The ‘innovative, first-of-its-kind, non-alcoholic beer’ contains a 30% daily value of vitamin D (as per Canadian guidelines) to link in with the brand’s outdoor ethos, coming in at 60 calories per 330ml serving. The Sunbrew is made by extracting ...
Good things come in small packages: The growth of smaller …
WEBNov 26, 2018 · Increased demand for fortified drinks spurs growth in beverage machinery market: PMMI. There’s a trend towards smaller pack sizes in the soft drinks industry, offering more choice for consumers and opening up new avenues of innovation for packaging companies. In this podcast we take a look at a big shift towards small packs.
PepsiCo’s Rockstar unveils ‘emboldened new look and attitude’
WEBApr 27, 2021 · PepsiCo announced the $3.85bn acquisition of Rockstar Energy Beverages in March last year: eying up ‘a highly strategic acquisition to enable us to leverage PepsiCo’s capabilities to both accelerate Rockstar’s performance and unlock our ability to expand in the category with existing brands such as Mountain Dew.’.